TY - JOUR
T1 - Global Automotive Sector
AU - Gover, Jim
N1 - The North American market remains a market sought by all of the world's leading manufacturers. Because the world's automotive sector is so reliant on the same supplier base, a major perturbation in the North American auto market affects the competitiveness of auto manufacturers throughout the world.
PY - 2009/11/20
Y1 - 2009/11/20
N2 - The North American market remains a market sought by all of the world's leading manufacturers. Because the world's automotive sector is so reliant on the same supplier base, a major perturbation in the North American auto market affects the competitiveness of auto manufacturers throughout the world. Consequently, it is important to gain insight into what caused General Motors (GM) and Chrysler to declare bankruptcy and what they must do to restore competitiveness. "What happened to GM" will likely become a case study in every MBA program in the world.
AB - The North American market remains a market sought by all of the world's leading manufacturers. Because the world's automotive sector is so reliant on the same supplier base, a major perturbation in the North American auto market affects the competitiveness of auto manufacturers throughout the world. Consequently, it is important to gain insight into what caused General Motors (GM) and Chrysler to declare bankruptcy and what they must do to restore competitiveness. "What happened to GM" will likely become a case study in every MBA program in the world.
UR - https://ieeexplore.ieee.org/document/5338999
U2 - 10.1109/MVT.2009.934673
DO - 10.1109/MVT.2009.934673
M3 - Article
VL - 4
JO - IEEE Vehicular Technology Magazine
JF - IEEE Vehicular Technology Magazine
ER -